MARKETING

Off The Cuff is looking for innovative and enthusiastic individuals who are interested in social media, publicity, and graphic design. Off The Cuff’s Marketing team helps plan and advertise our launch party, along with any other events we host throughout the year. While our launch party occurs at the end of every semester, planning takes place over the course of the semester. Our Marketing team also manages all social media and exposure for Off The Cuff, and is responsible for spearheading all our publicity campaigns, from strategy to design to execution. Members of the team contribute to event promotion, merch design, and more. Proficiency and skills in programs such as Photoshop, Lightroom, Graphic Design, and Canva is helpful, but not required.
 

To be considered for this position, please submit a resume, any corresponding documents or links (website, portfolio, etc.), and answer the following questions in an email to applications.offthecuffmag@gmail.com by Friday, September 16th:

Name:
Preferred Pronouns:
BU Email Address:
Major:
Year:
  1. When is your graduation date?
  2. What is your comfort level with developing social media campaigns, posting to social media and coordinating brand outreach through social media platforms? Name three Instagram accounts you think OTC could use for inspiration.
  3. Why do you believe you would be a good fit for this team?
  4. What has been your experience with the marketing team and with OTC at large? How do you think the marketing team and OTC at large could improve?
  5. Imagine you are tasked to develop a marketing campaign for the launch of next semester’s issue. Please describe the campaign, how to get students to participate/advertise, costs, and anything else you would like to include in the campaign. Feel free to include inspiration pictures, links to example events, etc.
*Please format the subject line of your email as Marketing Director - First Name Last Name
(It is very important that you enter this exact subject line or your application may not be received correctly).